基于顾客满意度的桂林漓江景区旅游生态贫困研究

资源与产业 ›› 2010, Vol. 12 ›› Issue (2): 110-115.

基于顾客满意度的桂林漓江景区旅游生态贫困研究

唐善茂¹ ，鲍青青²

（1梧州学院，广西梧州 543002；2桂林旅游高等专科学校，广西桂林 541004）

收稿日期:2009-06-28 修回日期:2010-01-14 出版日期:2010-04-20 发布日期:2010-04-20
作者简介:唐善茂（1965— ），男，教授，主要从事资源经济学研究。E-mail:ivybqq@163.com
基金资助:
广西自然科学基金项目（桂科自0832282）；广西哲学社会科学“十一五”规划项目（08BJY005）

STUDY ON TOURISM ECOLOGICAL POVERTY IN LIJIANG RIVER RESORT BASED ON TOURISTS SATISFACTION

TANG Shan-Mao¹, BAO Qing-Qing²

(1. Wuzhou University, Wuzhou 543000, China; 2. Guilin Institution of Tourism, Guilin 541004, China)

Received:2009-06-28 Revised:2010-01-14 Online:2010-04-20 Published:2010-04-20

摘要/Abstract

摘要：

运用游客满意度的方法对漓江景区旅游生态贫困进行了定量分析。建立桂林漓江景区旅游者满意度指数（TSI）的概念模型，并对漓江的游客进行了满意度调查。结果显示，漓江景区的旅游生态环境不能满足游客的需求，漓江的水环境和游览方式是制约游客满意度的关键因素，也是导致旅游生态贫困的重要原因。

关键词: 顾客满意度, 旅游生态贫困, 漓江景区

Abstract:

This paper uses tourists satisfaction method to analyze the tourism ecological poverty in Lijiang River Resort quantitatively, establishes a conceptional model of tourists satisfaction index (TSI), and makes a survey on tourists satisfaction towards ecological situations in Lijiang River Resort, which shows that the tourist environment of Lijiang can not meet tourists needs. The water environment and touring means are the key factors which limit tourists satisfaction

Key words: tourists satisfaction, tourism ecological poverty, Lijiang River Resort

中图分类号:

F590.3

唐善茂 , 鲍青青. 基于顾客满意度的桂林漓江景区旅游生态贫困研究[J]. 资源与产业, 2010, 12(2): 110-115.

TANG Shan-mao , BAO Qing-qing. STUDY ON TOURISM ECOLOGICAL POVERTY IN LIJIANG RIVER RESORT BASED ON TOURISTS SATISFACTION[J]. Resources & Industries, 2010, 12(2): 110-115.

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