Abstract:

The fast economic development promotes the development of tourism industry, which can meet people’s needs, and at the same time is becoming novel. The new tourism market meet’s people’s increasing consumption demands. This paper, based on the concept of operational types of tourism, discusses the definition of operational types of tourism and new operational types of tourism, presents how to improve the traditional operational types of tourism and how to create the new operational types, and classifies the new operational types of tourism from market, products and operation.

Key words: tourism industry; operational types; operational types of tourism; new operational types of tourism

摘要：

经济的高速发展为旅游业跨越发展提供了条件，旅游业在不断满足人们各式需求的同时而日新月异，旅游新型业态正是旅游市场迎合人们日益增长的消费需求而形成的业态形式。本文通过对“业态”概念的研究，初步探讨了旅游业态、旅游新业态等概念的含义，并根据“旅游新业态”的界定，对如何对传统产业的改造和传统业态的提升，进而开创新领域，形成新的业态进行了分析。最后，本文还对我国旅游业中出现的新业态从市场、产品、经营方面进行了类型划分。

关键词: 旅游业；业态；旅游业态；旅游新业态